The Brand Build
Get the direction right. Then build what the business actually needs.
3 starting points
Foundation · Revamp · Scale
$1,350 USD/mo
Starting investment
12-month engagement
6-month minimum
Foundation
Build the brand properly from the start.
$1,350+
/ mo
Phase 1: Weeks 1-8
- Competitor + Market Analysis
- Target Audience Research
- Brand position + voice (built from scratch)
- Complete visual identity
- 60-second cinematic brand film
- 30-day content launch plan
- Full production day
Phase 2: Month 2 onwards
- Marketing Strategy + Execution
- Web Design & Development
- Monthly Content Production
- Monthly Social Media Management
- Analytics + Monthly Reports
- Quarterly Strategy Reviews
- Founder-Led Strategic Oversight
Revamp
Bring an outdated brand up to where the business is now.
$1,850+
/ mo
Phase 1: Weeks 1-8
- Competitor + Market Analysis
- Brand audit + retention map
- Target Audience Audit & Research
- Refined position + voice
- Identity refresh
- New brand film
- 90-day migration plan
Phase 2: Month 2 onwards
- Marketing Strategy + Execution
- Website revamp on your existing domain
- Monthly Content Production
- Monthly Social Media Management
- Analytics + Monthly Reports
- Quarterly Strategy Reviews
- Founder-Led Strategic Oversight
Scale
Adapt the brand for a new market, offer, location or audience.
$2,350+
/ mo
Phase 1: Weeks 1-8
- Market + competitive research for new lane
- Target Audience Audit & Research
- Sub-brand or extension framework
- Extended visual + voice system
- Launch campaign strategy
- New brand film
- 90-day activation plan
Phase 2: Month 2 onwards
- Marketing Strategy + Execution
- Launch site or major site expansion
- Monthly Content Production
- Monthly Social Media Management
- Analytics + Monthly Reports
- Quarterly Strategy Reviews
- Founder-Led Strategic Oversight
We price the work required, not a fixed checklist.
The starting point tells us what kind of work is needed. The complexity and execution requirements determine the final investment.
Phase 1 - Strategy & Brand Direction
- What already exists
- How complex the business is
- How much research is needed
- How much needs to change
- How many stakeholders are involved
- What needs to be ready in 6 weeks
Phase 2 - Monthly Execution
Pricing depends on:
- Which markets we’re trying to reach
- How competitive those markets are
- How many channels we need to manage
- How much content needs to be produced
- What level of production is required
- What extra creative support is needed
Proposal confirms the agreement
Before we begin, you’ll receive one clear proposal covering:
- Full 12-month investment
- Recommended direction & priorities
- Scope of work
- Roles & responsibilities
- Timeline & key milestones
- Payment schedule
Milan J. Parmar
Marketing Manager (Capital World Group)
“I trust your expertise and I like getting your quick feedback even if its not yet the solution. It’s reassuring that the work is still progressing. That kind of effective communication should be standard, but it’s something I rarely experience when working with people here in Vietnam.”
Jason Phan
Founder (Dakao Coffee)
“Hà & the RiseHub team understood our ideas and executed them excellently. They’re a very talented team.”
Minh & Eko
Founders (01 -wan- tantan ramen)
“Our restaurant is way more successful than we can imagine. You made our idea came to life. We chose you because of your passion for what you do and we’re happy that we made the right decision.”
Matt Bahen
General Sales Manager (De BORTOLI)
“The RiseHub team is energised, passionate and very creative. It was inspiring. I loved working with you guys, some of my best Vietnam memories….and we made something very cool :)”
Cydny Voice
Founder (Where In Vietnam)
“I chose RiseHub because you guys are awesome, duh! I obviously already knew you and your work ethic which I admire. But secondly I also wanted to work with a team that has experience in both western and Vietnamese marketing approaches.”
We start with a runway, not a rush.
Every Brand Build starts with 8 focused weeks to understand the business, make the key strategic and creative decisions, and build a clear system before moving into ongoing execution.
Understand
Weeks 1–2
Get close to the business, audience, market and what already exists so we’re solving the right problem.
Define
Weeks 3–4
Turn what we learn into clear positioning, messaging, priorities and creative direction.
Build
Weeks 5–8
Build the identity, guidelines and key brand foundations needed to carry that direction forward.
Implement
Weeks 9 onward
Apply the direction across the content, digital, campaigns and marketing work the business actually needs.
Over a decade in, we know what it takes to do the work properly.
Across strategy, brand, content, production and digital marketing, we’ve learned when to push, when to simplify, and where the extra effort actually makes a difference.
You don’t need a perfect brief to get started.
Tell us what’s going on, what’s changing, and what you’re trying to achieve. We’ll take it from there.